After more than a decade as Loom Towels, we are evolving into Loom Atelier.
While our name is changing, the foundation of the brand remains the same: a deep commitment to craftsmanship, slow production, layered colour and textiles designed to be lived with for years.
The transition to Loom Atelier reflects the broader direction the brand is moving in. What began with towels is gradually expanding into a more considered exploration of interiors, atmosphere and fashion.
We continue to work closely with master artisans in Turkey, weaving our collections slowly using organic cotton and linen on traditional looms. The process, the people and the philosophy behind the brand remain unchanged.
Loom Atelier simply feels more reflective of where we are today and where we are heading next.
Warmly,
Mikala James
Founder
